Showing a great passion for men’s fashion, Modus Vivendi releases two original lines from its extensive swimwear collection for 2016. The first is called Contrast and features swimwear designs handcrafted with fabrics of the same colour but different finish. Mat and shiny panels are mixed to create a fresh take on classic swim briefs and swim trunks styles. The second line is called Towel and comprises shorts made from towelling and the unique beach towels by Modus Vivendi. The shorts are in a retro style with deep curved, sexy sides and the original towels feature buttons which can transform them into a very practical and stylish men’s pareo. Both, shorts and towels, are available in four colours and four sizes.
The campaign of these new lines takes place in Greece, the home of Modus Vivendi. Greek models Sotiris Thomaidis and Alexandros Kaltsidis pose on the sunny beach photographed by the talented team of P2Photography. The heart warming images have references to the half mat, half shiny look of the Contrast swimwear and the relaxed and confident style of the Towel line.
- Swimwear/Shorts/Towel: Modus Vivendi
- Photography: P2Photography
- Models: Sotiris Thomaidis, Alexandros Kaltsidis